A Walk to Remember

“A Walk to remember” has the similar theme as what we are planning to do for our media work, which is Romantic Comedy. The poster has white background, which represent purity.  From researching on the Internet about Romantic Comedy, I found out that most romantic comedies have white background; this might be because white connotes purity and most romantic comedies are about two people meeting and falling in love.

The pictures of the characters are set opposition to each other. The girl looks innocent and seductive whereas the boy looks serious and slightly cocky. The way characters are positioned on the poster is really important because it creates enigmas and allows you to try and see if you can figure what might happen.  In this case from looking at them I think that maybe something might happen between the two characters. 

The title is appears at the bottom of the page with white writing and with blue background.  The contrast of the white against the blue is immediately striking.  This makes the viewer read the title, which creates the mystery of “what do you mean by walk to remember?” This might persuade someone to watch the movie. The poster has a comment from the press which is a good thing because most people decide to see a film from looking at other peoples view.  The star’s names “Mandy Moore” and “Shane West” creates the brand identity for this movie. Having the names of the stars on the poster will attract the target audience that in this case teenagers. Teenagers typically look at who is starring in the film when deciding what to see. This is because they might be fan of them or attracted to the actor/actress.